Publication Time

So, it's weekly corporate newsletter publishing time. Some articles are new and some articles are the same old items yet again. Where does the boss dig these nuggets up from?

Every time the corporate blah is delivered to my inbox, to be QA'd, edited, published and electronically distributed to the worldwide email list, I use my executive editorial powers and years of experience to remind the boss that he has no experience, no skills and no idea what he's doing. And yet he persists in overriding my authority and telling me what's works best, even though there is absolutely no evidence and common sense indicates otherwise.

For example;

Corporate Newsletter #101, article #2 - The boss cuts & pastes a chunk of text from the corporate intranet to the newsletter template, as an introduction to the full intranet article... It is revised, edited, proof-read by my team and then happily signed off by the boss.

Corporate Newsletter #121, article #1 - is the above-mentioned article #2 from corporate newsletter #101 that proved so popular he wishes to use it again; so the boss cuts & pastes the same chunk of text from the corporate intranet to the newsletter template, rather than the revised, updated, edited, and proof-read version he signed off last time.

Corporate Newsletter #131, article #5 - is the above-mentioned article #2 from corporate newsletter #101, and the very same article #1 from corporate newsletter #121, that once again proved so popular he wishes to use it for a third time! So the boss cuts & pastes the same original chunk of text from the corporate intranet to the newsletter template, rather than the version that was revised, updated, edited, and proof-read and signed off TWICE.

You get the picture! It doesn't matter how many times you tell him, he just doesn't get it. Goddamnit, he is such an idiot.